Want to know what Z-Man DieZel MinnowZ look like to a fish? This review gives the pros and cons of the lure and shows you how it looks in an underwater demo

Want to know the proper way to rig your soft plastic lures on weighted hooks? Check out our latest review and video tutorial on the Mustad Grip Pin Hook.

Which paddle tail has the best action: Slayer Inc. SST or D.O.A. CAL Shad? Find out in our latest review which features an underwater demo of each lure.

In this Insider Tip, Capt. C.A. Richardson tells you how to track fish movements through the daily temperature changes of the summer.

On this trip I went to an area I had never fished before, but it was very identical to a spot I fished a week prior, which led to very similar results.

This Insider Tip shows you how to retrieve the Berkley Gulp Jerk Shad with an underwater demo and shows this lure in action catching fish on the water.