How To Quit Your Job And Start Your Own Fishing Company (VIDEO PODCAST)


“Twenty years from now you will be more disappointed by the things that you didn’t do than by the ones you did so. So throw off the bowlines. Sail away from the safe harbor. Catch the trade winds in your sails. Explore. Dream. Discover.”

~Mark Twain

After quiting our own jobs, walking away from it all, and starting Salt Strong from scratch, we’ve had a TON of people reach out to us over the past two years asking for advice on how to best start their own fishing company.

They want to know things such as:

  • The mistakes we made along the way
  • How much money it REALLY takes to start a successful fishing company
  • How and when to best hire?
  • How to scale it?
  • How to quickly get new customers?
  • How to make it profitable?
  • What we would do differently if we had to do it all over again

So we decided to do ONE really over the top podcast episode revealing the answers to ALL of those questions (plus many more).

And this episode applies to you regardless if you want to be a charter captain, fishing guide, fishing apparel company, fishing media company, fishing YouTuber, or even just want to work for another start-up in the fishing space.

Enjoy and take notes.

How To Quit Your Job And Start A Profitable Fishing Company

Click either play button below to watch it via YouTube or listen to the podcast here on this site.

Note: Don’t forget to SUBSCRIBE to the Fish Strong podcast on iTunes or Google Play.

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Or click either button below to go directly to iTunes or Stitcher to download the episode.

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Note: Don’t forget to SUBSCRIBE to the Fish Strong podcast on iTunes or Google Play.

Books mentioned in this podcast (click any title to see the lowest price on

Start With Why by Simon Sinek

The One Thing by Gary Keller

Traction by Gino Wickman

Profit First by Mike Michalowicz

The 80/20 Principle by Richard Koch

Blue Ocean Strategy by W. Chan Kim and Renee Mauborgne

Good To Great by Jim Collins


Huge thanks to everyone who asked questions!

I want to thank everyone for submitting their questions.

Here are the ones we covered:

  • How much money do I need to get started and what’s required? ~Jared Martin
  • How to find the courage, and family support to take that leap of faith. ~ Keith Wolf
  • Liability and insurance? ~Dixon Allen
  • 10 most common mistakes made ~Robert Meo
  • I’d like to know how you continue to pay bills when your business is just starting and you don’t have the income yet. It’ll take full time plus hours to get a business going, yet I’ll still need full-time income while it’s happening. ~Travis Roberts
  • How to reach out and find clients ~ Leonard Hermann
  • If you wanna make a million dollars in the “fishing industry”. Be it charter, clothing, tackle, you pick the niche… Start with two million! ~ Alex Gorichky
  • Trust, respect, and loyalty are huge for me. How often do you take “leaps of faith” with people and companies and how has it worked out for you? ~ Danny Trevino
  • How did you convince your beautiful wife to go along w that idea? “Honey I’m quitting my W2 Job and me & my brother (and his dog) are gonna launch a fishing website!” Cue—-Eyes Rolling …. ~ Thom Ray
  • What’s the Best way to Network with others in your industry? That’s gonna be key to those wanting to start out. You gotta stand out but also be able to be friends with your competitors. Because they can and will send you your next paycheck if you play it right. ~ Bradley Elzey
  • I had to make a new website, the one that came with was out of date and done with no knowledge of how coding works. This website cots me $5,500.00. Not to mention it also had to be mobile friendly. ~ George Bradbury (had a bunch of posts)
  • How about developing a business plan. Just simple things like debt, income and expenses. Working part-time while working a job. Where do customers come from? ~ Joe McGuire
  • Also, how does a content producer monetize their content? Blog, social media, podcast. From information sharing to income. ~ Joe McGuire
  • I’m interested in turning 37′ lobster boat into commercial Grouper/snapper boat. How much money is involved in permitting and rest of startup without a vessel… And how much is there to net a year….. just rough numbers ~ Dragan Lukic
  • How to find your niche? How to find companies to partner with?Where to start? What if at the end of the day, you realize you’re made for more of a worker bee role, but have ideas and real value to bring to the table and want to find companies who will allow you to work for and with them to create, invent and come up with new ideas for products & marketing ideas. ~ Corinne Fuller
  • How do you separate fishing for business and fishing for fun? Or are they the same?! ~ Randall Thompson
  • Talk about being competitively priced vs undercutting. You get what you pay for! ~ Mallory Herzog
  • How to grow your audience ~ Vincent Sabatella
  • How to do this with fresh water and no boat ~ Matt Plevniak
  • Can you give advice on time management and how to avoid “time sucks” that won’t add to the bottom line? ~ Nancy Lopez

Any questions about quitting your job and starting your own company?

Let us know in the comments below.

We’d love to hear from you.

Tight lines!

P.S. – If you think any of your angler friends or fishing networks would enjoy this, please Tag them or Share this with them. You Rock! Pa-POW!

P.P.S. – If you want to hear more on the “Salt Strong Story,” then click here now.

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Malidzo Joshua
4 years ago

Hello everyone,
Been having this thought of starting my own fishing company for a long time. I’m in my late twenties with a young family.
Stumbled upon this and I need a mentor to help me kick this off.

Much appreciation.
Thank you.

John Caprice
5 years ago

Thanks! I understand why the apparel had to go. I was nervous about it. Now it all makes sense. Thanks for the wisdom.

Luke Simonds
5 years ago
Reply to  John Caprice

Thanks John!

Greg_Cindy Batchelor
5 years ago

Nice job guys! My wife and I owned our small printing business for over 17 years…….it paid the bills, but our weekends on Lake Erie gave us our peace, along with our relationship with our Jesus. I loved listening to your story. Niche is the key for sure. Keep up the good work, and I am proud to be an insider. Tight lines!

Luke Simonds
5 years ago

Thanks so much for the continued support Greg!

Danny Trevino
Danny Trevino
5 years ago

Great info! I listened to the whole thing while prepping for a day of offshore fishing tomorrow. I have my “why”, a few niche ideas/needs that I know I can fill, and I have my “inspiration”. I’m almost ready as I get things in order. Thank you for your detailed and honest information. I’ll be emailing you a few questions after a bit… seeking some advice and your opinions…if that’s ok. I listen to this video from Alan Watts every few months to get me on track:

Luke Simonds
5 years ago
Reply to  Danny Trevino

Thanks for adding that great video from Watts. And congrats on pressing forward with your upcoming business…. I just saw your new site ( and am very impressed. Looking forward to watching it grow. Don’t hesitate to reach out at any time for any questions.

Steven Jachec
5 years ago

Extremely candid….great work! I echo Simon Sinek’s view: be true to who you are and you’ll track the people you want/like. Getting your “Why” down provides a filter under which all considered work should go through.

Luke Simonds
5 years ago
Reply to  Steven Jachec

Thanks Steven!


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