Soft Plastic Lures

Here is the homepage for tutorials, reviews, tips, and how-to’s with hard-body lures!

There are several styles of soft plastics, each with their own set of pros and cons. Explore each of them below to learn more about how you can maximize your results with different styles!

I Pulled A Redfish Out Of The Grass With Our NEW Lure!

I caught a BEAUTIFUL redfish on our NEW lure! The Salt Strong Mulligan is coming SO soon!!! We can't wait for you all to start crushing...
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How To Catch Slams In The North Indian River Right Now [Insider Report]

I finally made it back to my home waters on the East Central Florida coast and got to do some fishing. It has been over...
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First Day Trying Out Our NEW Lure [Fishing Report]

Here's some action from the first day of trying a new lure! The NEW Salt Strong Mulligan is coming SOON!! Check it out in...
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When It Is OK To Leave Fish To Go Find Actively Feeding Fish [Insider Report]

On a recent trip, I ran into a dilemma. I quickly found some fish right near the launch point but was having issues with getting...
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How To Prevent Jigheads From Damaging Artificial Lures

Here are a few quick ways to prevent jigheads from damaging lures!! The intrusive barbs of some jighead styles interfere with the head...
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#1 Way To Rig A Soft Plastic Lure On A Jighead

Without a doubt, this is the BEST way to rig a soft plastic lure on a jighead. Not only that, but this rigging method will save you time...
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How To Fish After A Hurricane (Including A Sneak Peak At A New Lure) [Insider Report]

It had been over a week since I was able to get on the water and do some fishing and I was getting antsy. Along...
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Live Shrimp VS Power Prawn USA In The Fall [Fishing Report]

Live shrimp vs Power Prawn USA - what wins in the fall??? Fishing Coach Matt Lanier and I hit the water together not too long ago and got...
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Why You Should Pre-Scent Your Soft Plastic Lures

If you aren't already, you should start to pre-scent soft plastic lures!! It is an excellent way to save time and money while enhancing...
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How To Find & Catch Fish In The Dirtiest Water

What should you do to catch fish in the DIRTIEST water??? Substantial tidal flow and an increase in heavier wind are super common for this...
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How To Retrieve Shrimp Jigs On Nearshore Reefs For Grouper, Cobia, & More

Tons of questions have been coming in asking how to retrieve shrimp jigs on nearshore reefs. I recently had an incredible day crushing...
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How To Organize Your Tackle For An Inshore Fishing Trip

Here's how you should organize your tackle for inshore fishing trips! In this video, I'll go over everything I bring with me on every...
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How To Catch The Biggest Fish Out Of A School

Is it possible to catch the BIGGEST fish from a school?? I think it's safe to say, we all pretty much want to catch the biggest fish out...
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I Won A Redfish Tournament Thanks To This Added Boost

I won a redfish tournament just a couple of weeks ago thanks to THIS! An absolute tank of a redfish came up and swiped my lure and took off...
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It’s Your Last Chance To Grab FLAMINGO JOE Lures!

This is your last chance to get FLAMINGO JOE LURES!! We've got just a couple more boxes of these bright pink lures before they're...
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