Soft Plastic Jerkbaits

Here is the homepage for tips, tutorials, reviews, rigging, and more for soft plastic jerkbaits!

How to Catch Summer Flounder Near Inlets

In this video, I'm going to show how to catch these summer flounder, including areas to look for, structure to target, and lures to use. 
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Gulp! vs Z-Man [Scented Jerk Shad Lure Experiment]

Gulp! vs Z-Man – which jerk shad catches more fish? Both lures used in this experiment are in the Pearl color and the video below...
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7 Best Saltwater Fishing Lures We’ve Proven on the Water

Would you like to know the best saltwater fishing lures you need to catch fish pretty much anywhere in the world? We've got you covered!
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From Twitch to Tweaker [My Favorite Spring Lure Has A NEW Name!]

Why'd we change it from the Twitch to Tweaker??? As of late, this lure has absolutely crushed all sorts of inshore saltwater fish...
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Depth Guide for Rigging Soft Plastics By Depth Range [Cheat Sheet PDF]

How do you know when to use what lure? Or what weight of a jighead? It has a lot to do with the depth of the water and...
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215 comments

Underwater Comparison: Twitch VS. Prawn USA VS. Jerk Shads

In case you missed it, we released a BRAND NEW soft plastic lure last week. We call it: The TWITCH! Since then, a few requests...
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NEW LURE!!! Introducing “Polk County Tweaker” Soft Plastic Twitchbait

The Polk County Tweaker is HERE!!! Now introducing our NEW soft plastic twitchbait. This is the ULTIMATE jerk shad for inshore saltwater...
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Why You Need To Use THIS Forgotten Wintertime Technique

This forgotten wintertime technique has been working so well lately that I just had to share it with you. Typically, you would break this...
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The Insider Fast-Track To Catching Endless Flounder

Doormats are right around the corner!! Winter is going to be here before we know it and the flounder are making their way toward creeks...
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ONE Lure Color Guaranteed To Boost Redfish Strikes This Fall

What's the ONE lure color guaranteed to boost redfish strikes this fall? Sometimes traditional white or dark lures won't cut it...
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White VS. Pink Jerk Shads Lure Experiment: What Triggers More Strikes?

This video features the ULTIMATE lure experiment: White VS. Pink Jerk Shads! We're pinning Slam Shady VS. F.R.E.D. on the Donkey Rig to...
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When To Choose Light VS. Bright Jerk Shads [Slam Shady VS. F.R.E.D.]

Have you ever been stuck not knowing when to choose light vs. bright lures? Our Slam Shady Jerk Shad is a white lure with silver flecks...
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Jerk Shad Hook Hacks To Get The Most Out Of Your Tackle

Next time you're out on the water, think of these jerk shad hook hacks! On a recent trip, I left all the gear I meant to take out with me...
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Gulp! Jerk Shad VS. Alabama Leprechaun [Jerk Bait Lure Contest!]

In this Jerk Bait Lure Contest, will the Gulp! Jerk Shads or our Alabama Leprechaun catch the most fish??? I was curious to see if one...
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Best Lure For Sightfishing BIG Fish In Shallow Water

THIS is the best lure for sightfishing BIG fish in shallow water!! Lately, I've been catching big fish in shallow water situations thanks...
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